Key Highlights
About the Course
Let’s Begin Your Exciting Journey at Fingertips
- Introduction To Marketing
- Digital Marketing Platforms & Channels
- Customer Lifecycle
- Fundamentals of SEO
- How Search Engine Works
- Types Of SEO & Best Practices
- Keyword Research & Competitive Analysis
- Content Optimization
- On-Page Optimization
- Local SEO
- SEO TOOLS
- Overview Of Search Engine Marketing
- Search Engine Campaigns
- Google Display Network
- Mobile & Shopping Campaign
- Optimizing Search Engine Campaign
- Introduction To Social Media
- Facebook Marketing & Instagram Marketing
- Twitter Marketing
- LinkedIn Advertising
- Managing Social Media
- Introduction To Email Marketing
- Elements Of Email
- Types Of Email Marketing
- Creating an Email Marketing Campaign
- Email Marketing Analysis
- Introduction to Web Analytics
- Google Analytics
- Web Data Collection and Tracking
- Data Analysis and Interpretation
- Conversion Rate Optimization(CRO)
- Segmentation and Personalization
- Mobile and Cross-Device Analytics
- E-commerce Analytics
- Social Media Analytics
- Reporting and DATA Visualization
- Website Planning and Strategy
- User Experience (UX) Design
- Website Development
- Content Strategy and Creation
- Search Engine Optimization
- Conversion Rate Optimization
- Performance Optimization
- Mobile Optimization
- Web Analytics Integration
- Security and Data Privacy
- Introduction to E-commerce
- E-commerce Website development
- Product Management
- Payment gateway Integration
- Shipping and Fulfilment
- E-commerce SEO
- E-commerce Content Marketing
- E-commerce Email Marketing
- E-commerce Social Media Marketing
- Conversion Rate Optimization (CRO) for E-commerce
- Customer Relationship Management
- E-commerce Analytics
- Multi-channel Selling
- E-commerce Security and Data Privacy
- E-commerce Trends and Emerging Technologies
- Introduction to Affiliate Marketing
- Affiliate Marketing Models
- Affiliate Network Setup
- Affiliate Program Setup
- Recruiting and Managing Affiliates
- Affiliate Marketing Tools and Software
- Affiliate Promotion and Marketing Materials
- Affiliate Content Marketing
- Compliance and Legal Considerations
- Performance Tracking and Reporting
- Affiliate Fraud Prevention
- Affiliate Marketing in Different Industries
- Negotiation and Relationship Management
- Emerging Trends in Affiliate Marketing
- Performance-Based Marketing Strategies
Module 1: Marketing Concept & Digital Marketing Fundamentals
- Introduction To Marketing
- Digital Marketing Platforms & Channels
- Customer Lifecycle
Module 2 : Search Engine Optimization
- Fundamentals of SEO
- How Search Engine Works
- Types Of SEO & Best Practices
- Keyword Research & Competitive Analysis
- Content Optimization
- On-Page Optimization
- Local SEO
- SEO TOOLS
Module 3: Search Engine Marketing
- Overview Of Search Engine Marketing
- Search Engine Campaigns
- Google Display Network
- Mobile & Shopping Campaign
- Optimizing Search Engine Campaign
Module 4: Social Media Marketing
- Introduction To Social Media
- Facebook Marketing & Instagram Marketing
- Twitter Marketing
- LinkedIn Advertising
- Managing Social Media
Module 5: EMAIL MARKETING
- Introduction To Email Marketing
- Elements Of Email
- Types Of Email Marketing
- Creating an Email Marketing Campaign
- Email Marketing Analysis
Module 6: Web analytics
- Introduction to Web Analytics
- Google Analytics
- Web Data Collection and Tracking
- Data Analysis and Interpretation
- Conversion Rate Optimization(CRO)
- Segmentation and Personalization
- Mobile and Cross-Device Analytics
- E-commerce Analytics
- Social Media Analytics
- Reporting and DATA Visualization
Module 7: E-commerce
- Website Planning and Strategy
- User Experience (UX) Design
- Website Development
- Content Strategy and Creation
- Search Engine Optimization
- Conversion Rate Optimization
- Performance Optimization
- Mobile Optimization
- Web Analytics Integration
- Security and Data Privacy
Module 8: E-commerce
- Introduction to E-commerce
- E-commerce Website development
- Product Management
- Payment gateway Integration
- Shipping and Fulfilment
- E-commerce SEO
- E-commerce Content Marketing
- E-commerce Email Marketing
- E-commerce Social Media Marketing
- Conversion Rate Optimization (CRO) for E-commerce
- Customer Relationship Management
- E-commerce Analytics
- Multi-channel Selling
- E-commerce Security and Data Privacy
- E-commerce Trends and Emerging Technologies
Module 9: Affiliate Marketing
- Introduction to Affiliate Marketing
- Affiliate Marketing Models
- Affiliate Network Setup
- Affiliate Program Setup
- Recruiting and Managing Affiliates
- Affiliate Marketing Tools and Software
- Affiliate Promotion and Marketing Materials
- Affiliate Content Marketing
- Compliance and Legal Considerations
- Performance Tracking and Reporting
- Affiliate Fraud Prevention
- Affiliate Marketing in Different Industries
- Negotiation and Relationship Management
- Emerging Trends in Affiliate Marketing
- Performance-Based Marketing Strategies
- The 7 Cs of Effective Business Communication
- Communication English
- Grammar Mastery: Tenses, Adjectives, and Verbs
- Body Language & Modals
- Ace Your Business Presentations
- Effective Email Writing
- Telephonic Communication and Business Vocab
- Networking and Interpersonal Skills Development
- Resume Building
- LinkedIn Profile Creation
- Profile Building
- Interview Best Practice
- Technical interview
- 10+ Mock Analytic Interviews
- HR interview
- 10+ Mock Commination Interviews
- Company-Specific Interview Guides
- Several Coding Challanges
- Industry Specific Projects on Python, Machine Learning, and data Analytics
- Work on Real World Datasets
- 50+ Assignments
- The 7 Cs of Effective Business Communication
- Communication English
- Grammar Mastery: Tenses, Adjectives, and Verbs
- Body Language & Modals
- Ace Your Business Presentations
- Effective Email Writing
- Telephonic Communication and Business Vocab
- Networking and Interpersonal Skills Development
- Resume Building
- LinkedIn Profile Creation
- Profile Building
- Interview Best Practice
- Technical interview
- 10+ Mock Analytic Interviews
- HR interview
- 10+ Mock Commination Interviews
- Company-Specific Interview Guides
- Several Coding Challanges
- Industry Specific Projects on Python, Machine Learning, and data Analytics
- Work on Real World Datasets
- 50+ Assignments
Who can apply for this course?
Students who are in the final year of graduation or post-graduation.
Recent Graduates who want to pursue a career in the field of Digital Marketing.
Professionals Who are looking at building a career in Digital Marketing.
Who can apply for this course?
Students who are in the final year of graduation or post-graduation.
Recent Graduates who want to pursue a career in the field of Digital Marketing.
Professionals Who are looking at building a career in Digital Marketing.
Get Certified with Fingertips
Certificate
Upon completing this program, you will be granted a certificate of completion from Fingertips.
Credible
It validates the expertise of over 15,000 learners in the field, boosting your credibility and giving a competitive edge in the job market, and opening doors to lucrative career opportunities.
Shareable
Leverage the power of your certificate by showcasing it on LinkedIn and job hosting platforms, unlocking exciting recruitment prospects with renowned companies.
We have partnered with the following financing companies to provide no-cost EMI and competitive finance options with no hidden costs.
- Learn From The Industry Experts
- Generative Ai Curriculum
- 10+ Tools & Techniques
- 100% Job Assistance
We have partnered with the following financing companies to provide no-cost EMI and competitive finance options with no hidden costs.
We have partnered with the following financing companies to provide no-cost EMI and competitive finance options with no hidden costs.
- Learn From The Industry Experts
- Generative Ai Curriculum
- 10+ Tools & Techniques
- 100% Job Assistance
We have partnered with the following financing companies to provide no-cost EMI and competitive finance options with no hidden costs.
Tell us a bit about your background & why you want to join our program.
After careful evaluation, we'll issue an admission letter to shortlisted candidates.
Kickstart your live classes with the help of top industry mentors.
Masters the skills to become a job-ready digital marketer in 6 months course, learn 10+ tools and technologies with real-life industry projects. Additionally, Fingertips offer one months project specialization.
Upon clearing the Job Readiness Assessment (JRA), you'll enter our placement pool and receive a refund of your registration fees. Additionally, sign the ISA to take part in the program.
Secure a data digital markter and get your first month's salary. You start paying us after you've received your first salary.
The tuition fees will be based on your pay package and our NBFC partners will help you pay in easy instalments (EMI) up to 24 months
Salary Range (Minimum CTC) |
Tuition Fees (Inclusive Of Taxes) |
---|---|
3Lakh - 5 Lakh | ₹ 1,50,000/- |
Above 5 Lakh - 7 Lakh | ₹ 2,00,000/- |
Above 7 Lakhs | ₹ 2,25,000/- |